Thursday 9 July 2015

Mocept adds movie genre to Freehit quiz

Mocept adds movie genre to Freehit quiz

       Movies quiz library to be added
       Loaded with 3,000 questions
       Quiz questions to be from various genres
       Hollywood, Bollywood, Tamil and Telegu movies questions included
     Daily tournaments and contest for movie buffs

Mumbai, 8th July 2015:   Mocept, a Bangalore-based quiz app company that launched an engaging trivia quiz app – ‘Freehit Quiz’ has expanded its topics from cricket to movies. The new app now comes loaded with more than 3,000 questions varying from Hollywood to Bollywood to Tamil and Telegu cinema.
The app contains generations of Indian and international movie questions from downright easy to extremely difficult. The movies section will be live from today for Android smart phones. An iOS version is expected to hit the App Store in the next few weeks.
Gomathi Sankar, Founder and CEO, Mocept says, “Our latest offering movies quiz is sure to attract movies fan in large numbers. Freehit has emerged as the largest trivia quiz app on Android with a deep question bank on cricket. We aim to become the most engaging friendly app for movie trivia as well. There will be regular updates for this app which will include adding new features and more language options for the users.”
Today, fans are constantly connected with their friends through various social network platforms. What makes this app engaging is that one can challenge and compete against their friends in the Freehit Quiz network real time, he adds.
Freehit was launched in February this year with cricket trivia quiz. The cricket section has 20 topics, popular subjects being -- World Cup, ODI, T20, Tests, Legends of Cricket, Rules, Cricketing shots, bowling actions, player jerseys, team names and many more.
The app is interactive and convenient, apart from the challenges, this app has different playing modes for both movie and cricket section that depend upon the time factor, quick fire, 5 question quiz matches that enables one to get live scores and updates the level based on performance.
The game hosts daily tournaments which will now be a part of the app for the movie as well as the cricket section, where players can challenge their friends to test their movie or cricket IQ and stand a chance to win e- gift vouchers worth Rs 500.
Freehit Quiz will also organize ‘Mega Tournaments', where winners will have a chance to win exciting prizes worth Rs 10000 or more.
One can also redeem coins for cash prizes and e-gift vouchers on this quiz app. The average time spent by a user on Freehit has been going up constantly. Currently it is 11 minutes and it is expected to double as more questions and topics get added to the app. Freehit has been downloaded more than a lakh times and has 5.5 million questions answered in a short span of its launch.

About Mocept
Mocept, a Bangalore-based quiz app company started operations in April 2013 with a team of professionals with expertise in core areas that make a video based education possible on mobiles or tablets. They currently have 3 app on the Google Play Store. ‘Illustrate – Video Dictionary’, ‘Illustrate – Word Quiz’ and ‘FreeHit Cricket Quiz – IPL’.
‘Illustrate – Video Dictionary’ app is essentially a collection of 30 seconds videos of English words where the meanings are explained with context and real life examples. Illustrate has been successful all over the world across geographies including India, SE Asia, Latin America and USA. The app is useful for students preparing for exams like the GRE and GMAT as well as for students learning the English language for the first time. Illustrate – The Video dictionary has racked up close to 100,000 downloads in less than a year since launch.

The company, in February this year, decided to enter the quiz app segment with the launch of Freehit for Android devices. Freehit was launched two weeks before the Cricket World Cup and by the time the tournament ended, Free Hit was already no. 1 in Google Play Store with 70,000 downloads and counting. The user engagement levels have been recorded to be quite high averaging 11 minutes per session and 3.4 million views since the launch. The app has a rating of 4.3 in the Google Play Store. The Mocept team has developed more than 3,000 questions for the cricket quiz alone and has come up with unique IP around quiz mechanics and an adaptive quiz engine.

Tuesday 7 July 2015

Huawei strengthens retail presence in India with its exciting brand new series


 - Exciting range of value for money smartphones that will be available in the offline market across 1000 stores

- Launches four new smartphones - Huawei Y336, Y541, Y625 and G620S

Huawei, the world number 3 smartphone manufacturer, today announced its expansion in the Indian retail market with the launch of a new smartphones series. Bullish to expand its presence in the Indian smartphone market, the global smartphone major is all set to replicate the global strategy in India to keep up with its global number 3rd position.
Following the dual brand global strategy of Huawei, the company will now also be offering a wide range of its Huawei branded smartphones via retail route alongside the recently launched smartphones under the brand Honor. Honor, the leading global ebrand, would continue to sell through online marketplaces while Huawei, known for its technology prowess and association with premium and high tech smartphones would be available through a robust and strong retail distribution network.

Newly launched Huawei Y336, Y541, Y625 and G620S will be available under its G & Y series between the price range of Rs. 5,499 – Rs. 9,499. These smartphones come equipped with the best in class technology at the most value for money price ranges. The latest G&Y series have clocked huge global targets and the company is expecting the same in India. The devices will be marketed through the company’s offline distributors across 1000 stores in the initial phase thereby flooding the mid segment market with these affordable and best in class product offering.

At the price points that it operates, G&Y series smartphones are a cut above the competition and come power packed with multimedia features and strong hardware to cater to the consumers looking at value for money with the benefit of good specifications. With this new range, Huawei phones boast of improved camera features like dual LED flash, patented power saving technology for extended battery life and unmatched features at this price point. The mid segment smartphone launch would be followed close on heels with the launch of Huawei’s global premium range.

After the global success in the first half of 2015 with our smartphones sales crossing 50 million units, making us global number 3, we are excited to launch our “Huawei Brand” series in India. The good news is that the new series will be available through the retail route where our customers can experience the products first hand. Keeping in mind the value proposition and commitment we offer to our consumers, Huawei is rapidly strengthening its after sales network to serve them better”, said Mr. Allen Wang, President of Consumer Business Group, Huawei Telecommunications India.

“To reach out to our consumers in key markets, Huawei range would be available through a strong distribution network in offline retail beginning with a 1000 stores roll out in the next 4-8 weeks. For the brand new series, we will be strengthening our presence with traditional multi-brand retailers and by partnering with top modern trade players such as Croma, Reliance Digital, Sangeetha Retail and The Mobile Store in key cities like Delhi, Bangalore and Chennai amongst others.” said Mr. P Sanjeev, Director Sales (Devices Business), Huawei Telecommunications India.

This testifies Huawei’s commitment towards India and market localization. Focused on Innovation led with solutions, Huawei invests heavily in R&D. The Bangalore city houses Huawei’s largest R&D centre outside China and Global Network Operations Centre (GNOC). The company owns more than 15, 000 device patents out of which over 60% are for smartphones.

About Huawei

By 2014, Huawei’s products and services have covered more than 170 countries, and a third of the world’s population. Huawei’s shipments of smartphones ranked third in the world in 2014. Huawei has 16 R&D centers have been set up in the US, Germany, Sweden, Russia, India, and China. Huawei Consumer Business Group is one of three businesses within Huawei, covering smartphones, mobile broadband devices, home devices and cloud services. Based on more than 20 years of Huawei’s expertise in the telecom industry, built on Huawei’s global network, worldwide operations and business partners, Huawei Consumer Business Group is dedicated to providing the latest technology to the consumers and bringing the joy of technological advances to people all around the world. Huawei acts on its word and fulfills dreams.